Ferrari’s Middle East Tribute: Deserto Rosso

Ferrari has revealed Deserto Rosso – its video tribute to Middle Eastern traditions. Meaning ‘red desert’ in Italian, the video showcases the majestic beauty of the red sand dunes of Arabian deserts. It is also Ferrari’s signature color. ferrariThe film is set over 24 hours, from sunrise to sunset, and stars two California T models gracefully navigating the terrain.

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